Posters, Videos, Kits, Etc.

The truth about tobacco [videorecording]

This video captures a presentation by the grandson of RJ Reynolds, Patrick Reynolds, being given to high school students. Videos, posters and popular cigarette advertisements are used to convey an anti-tobacco message.

"Safe" cigarette fails [videorecording]

This short video clip provides that cigarettes containing less NHK (a carcinogen) do not provide a safer alternative to smokers. During the consumption of one of these "light" cigarettes, one puffs harder, longer and more often.

One breath at a time : Aboriginal people, tobacco and change [videorecording]

Gryphon Productions Ltd released its newest video focusing on tobacco use cessation and aboriginal people. It features progressive approaches used in Native communities, Native tobacco experts, health professionals, community workshops and personal testimonials and successes in cessation.

Alternative cigarettes [videorecording]

Youth today are more frequently smoking additive free cigarettes called bidis. These can be cheaper and have more flavour relative to traditional cigarettes. However, these cigarettes can also deliver more nicotine and the tobacco smoke toxins they contain are just as harmful.

They're rich, you're dead (MTV style) [videorecording]

Using images of people suffering due to cigarette smoking, this video aims to prevent youth from taking up smoking. It includes an interview with a teenage smoker, and a cancer patient.

Givingupsmoking : TV ads [videorecording]

A variety of television advertisements are available on this National Health Service website. They provide United Kingdom residents with data about the harmful impacts of second hand smoke and suggest that smokers call the NHS Smoking Helpline.

Multimedia database for smoking prevention

This webpage provides links to various images, such as anti-smoking posters, pictures of billboards, cartoons, signs and anti-smoking advertisements. The images posted are from Africa, the United States, and France.

ASH photo gallery (Australia) [photo]

A variety of photos depicting the harmful effects of smoking are available to download from ASH Australia's website.

They're rich, you're dead (science version) [videorecording]

This video presents the various adverse health effects of smoking: cancer; emphysema, bronchitis; heart disease; and problems during pregnancy. The effects of smoking on physical appearance and the addictiveness of nicotine are also discussed.

Picture gallery : anti-smoking posters [poster]

Various anti-tobacco industry and anti-smoking posters are pictured here. Many detail the harmful health effects of smoking, while others advocate for smoke-free workplaces.

They're rich, you're dead (raw testimonies) [videorecording]

Young people candidly relate their personal experiences with smoking in this video. Many discuss why they started and state their regrets about doing so.

Lies [videorecording]

This short video discusses tobacco industry manipulation, and the adverse health effects from smoking. Tobacco industry tactics, such as denying the addictiveness of nicotine, and industry denormalization are touched upon. Viewers are encouraged to call a quitline.

World Health Organization : anti-tobacco campaigns [poster]

This World Health Organization website provides a series of posters indicating the dangers of smoking. Those dangers addressed include: second hand smoke; cancer and; impotence. Several World No Tobacco Day posters are also featured.

Car and home : smoke free zone [slideshow]

This PowerPoint presentation provides information about the dangers of second hand smoke towards children. Suggestions on how parents and caregivers can protect children are furnished.

Management of nicotine dependent inpatients : an evidenced - based treatment model [slideshow]

This PowerPoint presentation was designed to address clinicians working with inpatients who smoke. Subject areas covered include: tobacco use in the community; health policy; assessment of nicotine dependence; nicotine withdrawal; nicotine replacement therapy; frequently asked questions; brief intervention and; discharge and referral.

Towards health with justice : litigation and inquiries as tools for tobacco control [slideshow]

This PowerPoint presentation examines: the history of tobacco litigation in the United States; the important litigation cases from around the world; the significance of tobacco industry documents; the importance of public inquiries as manageable alternatives; the issues that arise during litigation and; the future directions in tobacco control litigation.

Tobacco in Australia : what needs to be done [slideshow]

This PowerPoint presentation provides a general overview of the impacts of tobacco and the state of tobacco control in Australia. The tobacco industry and its targets are also examined, in addition to the importance of tobacco control funding.

2nd hand smoke can kill you. Just ask Heather [poster] = La fumée secondaire peut veut tuer. Demandez à Heather [affiche]

Ottawa waitress Heather Crowe never smoked, but she worked in smoke-filled restaurants. Now she's dead from lung cancer. Some tobacco companies say that secondhand smoke bothers people. Health Canada says it kills. Refuse to be a target.

Refuse to be a target [videorecording]

This television advertisement seeks to inform Canadians about the dangers of second hand smoke. Heather Crowe, a never smoker, is now dying of lung cancer after spending many years working as a waitress in smoke-filled restaurants.

Mr. Gordon [videorecording]

In this video, Mr. Gordon explains how smoking cigarettes for many years has affected his life. He developed a tumor on his larynx from smoking and his quality of life is now diminished. Taking a frank approach to telling his story, Mr. Gordon wishes he had not started smoking.

TV ad - think twice [videorecording] = pub télé - Pensez-y deux fois [enregistrement vidéo]

This television advertisement conveys messages about the harmful effects of second hand smoke. It addresses how it can be deadly to children, to people in the workplace and also in the home. Viewers are asked to "think twice" before lighting a cigarette.

Ashley's addiction [poster]

The effects of tobacco smoking are chronicled in this poster. A young girl and an adult woman are pictured. Her life path is detailed, and how this addiction affects her is described.

Medically illustrated anti-smoking rap song [videorecording]

This video depicts smokers with tracheotomies and tumors. The rap artists singing in the background emphasize that smoking is not cool. Teenage smokers being interviewed thought they were immune to tobacco addiction. A combination of disturbing visual images and music lyrics is presented.

Behind the smokescreen : tobacco, films, and children [slideshow]

This Australian presentation details the harms of tobacco smoking, particularly with regards to youth. Statistics show that seeing smoking in films encourages children to smoke, worrisome because smoking in films is also on the rise. Possible solutions include counter-advertising, statements by film-makers, tougher legislation and reducing incidences of smoking in movies.

Making a killing : Philip Morris, Kraft and global tobacco addiction [videorecording]

A documentary on the marketing of cigarette products abroad, showing how Philip Morris "hides behind Kraft" to lobby against tobacco control. The film describes how you can become involved in the grassroots movement.

Go for gold! : become 100% smoke-free [poster]

The Ontario Tobacco-free Network (OTN) compiled Ontario municipal smoke-free bylaws and classified them in one of the three target meeting standards: Gold, Silver, and under developments.

Ammonia [videorecording]

This short video from Norway speaks to the addictiveness of cigarettes. It asserts that the tobacco industry manipulates smokers, as smokers are supporting an industry which aims to make them addicts. This process is carried out by adding chemicals to cigarettes to make the nicotine more easily absorbed.

Third world [videorecording]

This short video from Norway explores tobacco industry marketing practices. As tobacco companies encounter marketing restrictions in the Western world, they move to new markets with fewer regulations. When one buys tobacco, one is supporting this industry; viewers are implored to stop buying products from this “cynical” industry.

Children [videorecording]

This brief video from Norway’s mass media campaign emphasizes the importance of children to the future of the tobacco industry. An actor portraying a tobacco industry executive is pictured; he states that if the industry fails to market its products to children, it will go out of business in 30 years.

Smokers [videorecording]

This short video from Norway’s denormalization campaign demonstrates what the tobacco industry thinks about its target market. A tobacco industry executive is impersonated here in this clip relaying a documented quote. This statement demonstrates the industry’s ageist, classist, racist and discriminatory marketing practices.

Tobacco [videorecording]

This short video clip provides the public with a view of what the tobacco industry thinks about its products. An industry executive states that they do not consume cigarettes themselves; they only sell them.

Teenagers [videorecording]

This short video from Norway’s denormalization campaign demonstrates how the tobacco industry targets youth and emphasizes their importance to the future of the tobacco industry. An industry executive is impersonated here in this clip stating: "They've got lips. We want them".

Secrets through the smoke [videorecording]

This video trailer shows how the tobacco industry has not been truthful that cigarettes are addictive and harmful to one's health. Jeffrey Wigand, who once worked for the industry, reveals that the tobacco industry knew about the harmful effects of smoking and the chemical ingredients in them.

Unfiltered episodes : episode 1 [videorecording]

The first episode introduces six teenagers who smoke and who are ready to quit. The host of the episodes, Piggy, reveals how she regretted smoking because of peer pressure. All smoke their last cigarettes and they are put in a jar for them to keep as a reminder.

Unfiltered episodes : episode 2 [videorecording]

In this second episode, the participants complete a quiz on tobacco. Most of them are surprised about how little they know about tobacco. To end the episode, they head to a radio station to be interviewed about why they started smoking and their experiences with smoking.

Unfiltered episodes : episode 3 [videorecording]

In episode 3, all of the participants feel the withdrawal symptoms, especially headaches. Underage smoking is discussed and most admit older siblings buy cigarettes for them. The group goes undercover to try and catch store employees selling cigarettes to minors; they are unsuccessful.

Unfiltered episodes : episode 4 [videorecording]

In this episode, one participant is feeling the effects of nicotine withdrawal. She is surprised that tobacco has this effect on her. A lawyer who worked on tobacco settlements speaks to the group on how the tobacco industry specifically targets young people. The tobacco industry needs young people to smoke.

Unfiltered episodes : episode 5 [videorecording]

In episode 5, the group is taken to a university hospital to see the effects of smoking. At first hand these young people see the damaging effect smoking can have on your health. This leads many in the group to state that they will never smoke again.

Unfiltered episodes : episode 6 [videorecording]

In the final episode, the group discusses how the previous events at the hospital changed them.They were not going to smoke even though friends and family did back home. As they all depart, they make statements on how they will make a conscious effort not to continue smoking.

The evaluation of Canada's health warning messages : 18 month follow-up [slideshow]

In this presentation from the 12th World Conference on Tobacco or Health, the authors provide an overview of health warning messages in Canada and describe the findings of evaluations carried out after new messages were mandatory. They found that the impact of the warnings was high, even 18 months into the new labeling system.

Tobacco : sacred smoke, addictive weed [videorecording]

This video stars several young Native actors and describes issues, such as peer pressure, that can lead a young person to smoke. A tobacco healing circle is one cessation method used.

The economic impact of smoke-free workplaces : an assessment for Prince Edward Island [slideshow]

This PowerPoint presentation concludes that banning smoking in Prince Edward Island's workplaces will save 60 lives each year, prevent serious illnesses, and save $16 million in avoided health costs and productivity losses.

Sucked in : cigarette smoke is full of poisons [poster]

An illustration of non-tobacco products containing chemicals that are found in cigarettes and cigarette smoke and how these chemicals are damaging to one's health.

Barb Tarbox : a life cut short by tobacco [videorecording]

This DVD or video is suitable for use with students in Grades 7-12. The video contains powerful and emotional clips of presentations and interviews with Ms. Tarbox, an ex-model who was diagnosed with terminal lung cancer and devoted the last months of her life to speaking about the dangers of smoking.

Live, work, and play -even better smoke-free [poster]

This poster illustrates the theme for the 2006 National Non-Smoking Week campaign. The aim is to inform Canadians about the hazards of smoking, to help smokers quit, prevent non-smokers from starting, support the right of all individuals to breathe smoke-free air, to denormalize the tobacco industry and smoking, and to support the goal of a smoke-free Canada.

Barb Tarbox : memorial [videorecording]

Barb Tarbox reflects upon her experience of speaking to school children about the harms of smoking. In this 30 second video clip, she implores youth not to start smoking and she encourages those who have, to quit. She also thanks all those who have listened to her presentations.

Barb Tarbox : funeral [videorecording]

In this advertisement for Alberta's smoker's helpline, Barb Tarbox speaks of her regret about not quitting smoking and she describes the pain that her impending death has caused her and her family. Ms. Tarbox, who has smoked for most of her life, now must plan her funeral. She implores smokers to quit smoking.

Barb Tarbox : goodbye [videorecording]

Barb Tarbox is dying because she smoked. In this video clip for the Alberta Smoker's Helpline, Ms. Tarbox hopes that others can avoid her fate. What she finds most difficult about her death is having to say goodbye to her family.

This year, Barb Tarbox will quit smoking : no resolution necessary [poster]

Barb Tarbox is pictured with her daughter in this newspaper ad. Ms. Tarbox hopes that her battle with cancer will motivate smokers to quit smoking. For those wishing to quit smoking, the telephone number for the Alberta Smoker's Helpline is provided. Tobacco kills more than 3400 Albertans each year.

[Memorial poster] [poster]

Barb Tarbox is pictured smiling with her eyes closed. The background of the poster is black and her face is illuminated in a white light. A quote states: “Two things stand like stone: kindness in another’s trouble, and courage in our own”. The contact information for the Alberta Smoker’s Helpline is also provided.

Tabac, la conspiration [videorecording]

(Available in French only.) Abstract in English available soon.

APRIL age progression software [CD-ROM]

This tool demonstrates how one's face can change with age due to smoking, obesity and sun exposure. Originally intended to be used in science exhibitions, this computer program can denote the difference between the facial features of smokers and non-smokers as they grow older.

The costs of substance abuse in Canada 2002 [CD-ROM]

An update of the 1996 mortality, morbidity and economic costs associated with alcohol, illegal drugs and tobacco in Canada is provided. Using data from 2002, the number of deaths, potential years of life lost, hospital stays and treatment center admissions are furnished. The CD-ROM provides the full, detailed report and tables.

Please don’t smoke for me = S'il te plait ne fume pas pour moi = Por favor no fumes ipara mi [poster]

Anti-smoking poster featuring a sad-eyed little girl against a black background as second-hand smoke rises around her. Poster available in English, French and Spanish.

[Bullet cigarette] [poster]

Abstract in English available soon.

Be tobacco wise - keep it sacred [kit]

This kit was developed as part of the Aboriginal Tobacco Strategy. Using a holistic approach to encourage respect for traditional tobacco use, and focusing on youth, the kit includes posters, radio ads, a movie, and a newsletter, as well as many resources on their website.

Plan cancer 2003-2007 : prévention et dépistage [CD-ROM]

(Available in French only.) Abstract in English available soon.

Take control! : a campaign to raise awareness about smoking in your community [kit]

This kit has the materials needed to start a community awareness campaign to promote smoke-free lifestyles in your community, including written and oral messages that target women, youth, seniors and the general public.

The Tobacco Control Act [kit] = La Loi sur la réglementation de l'usage du tabac

This kit with information on November 1994’s Ontario Tobacco Control Act, which was sent to the members of Health Canada Steering Committee of the National Strategy to Reduce Tobacco Use in Canada, includes a copy of ‘The Tobacco Control Act : what it’s all about’ and various signs.

How not to smoke : a program for women who want to quit smoking [kit]

This kit offers practical suggestions for women who would like to stop smoking. The video and workbook provide guidance and activities for smokers when approaching quit day, on quit day, and the days after.

[13th world conference on tobacco or health : building capacity for a tobacco-free world : July 12-15, 2006, Washington, D.C.] [kit]

Comprises the conference information handed out to all participants. Includes the Conference Program, Program Addendum, Participant Directory, the Library of Abstracts and a short video.

[Not to kids! : they can't smoke 'em if they can't get 'em : campaign information and kit]

This collection of campaign related items includes: “Not to Kids” campaign preliminary research paper; brief overview of the campaign; retailer resource binder; 'Stop it' poster that was distributed to the community; hydro bill insert; and a parent flyer.

Protect yourself. Protect our kids. Know the law [kit] = Protégez-vous. Protégez nos enfants. Sachez la loi

"NOT TO KIDS is a campaign to educate the community about the Ontario Tobacco Control Act. This binder is for store owners and employees who sell tobacco. It is intended to help you understand and obey the law regarding the supply of tobacco to anyone under 19.” ─ [Inside cover].

Know the law. Respect the law. Promote the law. : not to kids! : supplying tobacco to anyone under 19 is against the law [kit]

This kit contains: stickers; a brochure ‘How to keep kids hooked on life. Not hooked for life.’; and ‘Schools and the Ontario Tobacco Control Act : Know the law. Discuss the law. Help protect our youth.’ that opens up into a poster called ‘It’s unfair to ask someone to break the law to get you cigarettes. : don’t ask.’

Strategies that work [kit] = Des stratégies efficaces

The first National Conference on Tobacco or Health had three goals: to profile the tobacco issue on the pubilc health agenda in a position commensurate with its magnitude as a pubilc health problem; to encourage coordinated intersectoral policy decisions which are supportive of a tobacco-free society; and to provide participants with tobacco reduction strategies that work and ways to implement them at a community level. Kit includes: Final Program; Preliminary Program & Registration; Call for Abstracts; Papers; Program At-a-Glance; Conference Resolutions; Delegate List; Press Kit [v.2]; cassettes; video.

We're making smoking history [kit] = Faison du tabac une chose du passé

The second National Conference on Tobacco or Health had four objectives: to profile the tobacco issue on the public health agenda in a position commensurate with the magnitude as a societal problem; to illustrate lessons learned and build upon the coordinated, comprehensive approach to tobacco control; to provide current knowledge on advances in tobacco control and profile new and innovative approaches to prevention, protection and cessation; and to provide opportunities for skill development to address the tobacco issue in a comprehensive way. Kit includes: Final Program, Call for Abstracts, Papers, Audio Cassettes, Delegate List.

[The PAL smoking prevention program] [kit]

This kit introduces teachers and principals to the Peer Assisted Learning (PAL) smoking prevention program. It contains lessons plans, fact sheets, prep sheets and other information on how to implement this program in your school.

[Evaluation of the Peer-Assisted Learning (PAL) smoking prevention program : summary report] [kit]

This kit contains a report, which was written by S. Corlett and F. Eaton of Abt Associates of Canada, summarizing the results of a pilot study to evaluate the PAL program in six different locations across Canada. There is also a summary of the PAL project, brochures and other documents.

1994 Youth smoking survey [kit]

This kit contains the documents used during this survey, including a copy of: school sample questionnaire; correspondence sent to school boards; parent questionnaire; telephone interview questionnaire; and additional questions to be tested.

Lessons for the smoke-free class of 2000 [kits]

This collection of kits was designed for teachers of grade one to five. These kits, which include student activities, teacher’s guides and posters, were developed so that Albertan schools could participate in the Smoke-free Class of 2000 project.

Smoke free grads 2000 : a resource and activity kit for use with grades 2 - 4 [kit] = Diplômés non fumeurs 2000 : trousse de ressources et d'activités a l'intention des classes de 2e, 3e et 4e années

This kit was distributed in Manitoba to grade 2, 3 and 4 teachers to use with their students. The goal of this project was to have these students be the first generation to graduate in the year 2000 as non-smokers.

[Smoke free grads 2000 : grade 1 and 2 kits] = [Diplômés non fumeurs 2000 : trousses des classes de 1e et 2e années]

These kits, which include posters, activities and instructions, were distributed to grade 1 and 2 teachers in Saskatchewan. The goal of this project was to have these teachers’ students be the first generation to graduate in the year 2000 as non-smokers. Please note that only some of the items are available in French.

Smoke-free class of 2000 [kit]

This is a collection of tobacco use facts, activities and lesson plans for teachers to use with grade 5, 6, 7 and 8 students in Ontario.

Smoke free class of 2000 [kit]

This is a collection of tobacco use facts and activities for teachers to use with grade 2 and 3 students in Ontario.

Smoke free class of 2000 [kit] = Classe de l'an 2000, vivre sans fumée

With the goal of creating a new generation of non-smoking graduates in the year 2000, these activity kits were sent to grade 1 teachers in Prince Edward Island to use with their students.

Smoking : truth or dare? [videorecording]

This video re-enforces the harmful and deadly effects of tobacco to youth and young adults. The immediate effects of tobacco use are demonstrated through graphic images. This video is 29 minutes in length. To order, please contact the production company.

Science, tobacco and you : a prevention teaching resource [kit]

This resource is aimed at teachers to help inform students about the adverse effects of tobacco on the body. Included is a CD-ROM and a guide for teachers with lesson plans, assignments, and a series of student Quest cards. This is intended for any science, health, drama, language arts, visual arts, or math program.

Heather Crowe's legacy : an ordinary Canadian's extraordinary gift [videorecording] = L'héritage de Heather Crowe : le don extraordinaire d'une Canadienne ordinaire

The story of the last four years of Heather Crowe's life: her battle with lung cancer caused by exposure to secondhand smoke and her subsequent campaign for the right to smoke-free spaces. Details her work with Health Canada, provincial governments, non-profit organizations and particularly youth advocates.

[Quit 4 life : Q4L : kit]

This press kit announces the release of Quit 4 Life, a self-help cessation program designed to help teenagers quit smoking.

Quit 4 life : Q4L [kit]

"The Q4L program was designed for teens, using information provided by teens who want to Quit 4 Life." [p. 14]

[The tobacco industry poisons their clients...] [poster] = [L'industrie du tabac empoisonne ses clients...]

Illustrates 9 poisonous chemicals commonly found in cigarettes, indicating what else they are used for. Chemicals listed: methanol, phosphorus, acetone, mercury/lead, arsenic, ammonia, carbon monoxide, DDT, and xylene.

World No-Tobacco Day : May 31, 1990 : childhood and youth without tobacco [kit]

Yearly world celebration encouraging governments and communities to fight against the fatal effects of tobacco use and calls on smokers to abstain for 24 hours as a first step in cessation. Kit includes briefing material for the media posters and booklets.

The female smoker : at added risk : World's 2nd No-Tobacco Day : May 31, 1989 [kit]

Second World No-Tobacco Day focuses on the increase in female smokers in developed and developing countries and the specific consequences for their own and their children's health.

World No-Tobacco Day : May 31, 1991 : public places and transport : better be tobacco-free [kit]

World No-Tobacco Day tackles tobacco use in public places and transport. The importance of protecting non-smokers health is becoming universally acknowledged.

World No-Tobacco Day : May 31, 1994 : the media and tobacco : getting the health message across [kit]

Recommends media team up with public health agencies to better warn the public about the hazards of tobacco use and promote the benefits of tobacco-free lifestyles.

World No-Tobacco Day : May 31, 1992 : tobacco-free workplaces : safer and healthier [kit]

Safer and healthier tobacco-free workplace is the theme for the 1992 World No-Tobacco Day. Topic sheets included in the kit cover themes such as tobacco at work, workers and employers unite and tobacco-free workplaces and the law.

World No-Tobacco Day : May 31, 1993 : health services : our window to a tobacco-free world [kit]

Focuses on the importance for health professionals and managers of health services to quit smoking as a role model for society. With that, health care facilities can move towards creating smoke-free environments to protect other staff and patients from secondhand smoke.

World No-Tobacco Day : May 31, 1995 : tobacco costs more than you think [kit]

Focuses on the economic impact of tobacco use on society and the environment.

World No-Tobacco Day : May 31, 1996 : sport and the arts without tobacco : play it tobacco free! [kit]

Theme encourages sports players and leading actors, musicians and other artists to be a positive role model and not use tobacco products. Athletes and artists can be leaders in denormalization.

Tobacco or health : choose health : World's 1st No Tobacco Day : April 7, 1988 [kit]

Presents the World Health Organization’s first No-Tobacco Day on April 7, 1988. The theme chosen for that year was Tobacco or Health: Choose Health. Contents include a poster, mini-posters, brochures, selected WHO publications, and a 40 questions document.

One step at a time : a stop smoking program for teens [kit]

Contains three booklets for girls and three booklets for boys as a three step process aiding in smoking cessation. Booklet titles include: "I smoke so what?", "Should I quit? Can I quit?, and "I've quit now what?". Produced by the Windsor-Essex County Health Unit.

The tobacco conspiracy [DVD] = Tabac la conspiration

Documentary goes behind the scenes of the tobacco industry to expose how corruption and manipulation is used to gain greater economic power and create severe public health issues. Includes interviews and incorporates information from three continents.

Measuring the effectiveness of tobacco control : world conference on tobacco or health : pre-conference workshop : July 10-12 2006

This three day pre-conference workshop introduces public health officials to standardized protocols for monitoring and evaluating the impact of tobacco control programs and policies. Agenda items included measuring secondhand smoke exposure, Global Tobacco Surveillance System (GTSS) and estimating the death toll from tobacco.

Make it happen : community opinions of the WHO FCTC [DVD]

A series of four videos covering the topics of advertising, health warnings, price and access and secondhand smoke and public smoking bans. Showcases experiences, concerns, and desires of people from countries that have signed the WHO Framework Convention on Tobacco Control.

The Framework Convention on Tobacco Control in Commonwealth countries [CD-ROM]

Contains three sources of information on the FCTC in Commonwealth countries. Includes a status report on the implementation of the treaty in Commonwealth countries, a report developed by the Commonwealth Policy Studies Unit, and a database of material available on tobacco control.

Death in the west [videorecording]

An investigative report juxtaposes tobacco advertising myths with interviews from six smoking cowboys - all dying from cigarette-causes illnesses.

Slaying the dragon [videorecording] = Étouffer le dragon

A collection of international tobacco control television ads that were compiled for a survey of 165 people to rate which ad was most effective. The results were provided to the delegates at the Third National Conference on Tobacco or Health: Science and Policy in Action.

The influence of tobacco powerwall advertising on children [kit]

Point of purchase displays or "power walls" are a significant advertising tool for the tobacco industry and they impact youth in an effective manner. However, the industry claims power walls do not influence youth and non-smokers. Tobacco control advocates maintain that prohibiting power walls will not cause major retail losses for the industry and retailers.

April 5, 2001 announcement : tobacco taxes and programming [videorecording]

Public announcement made by Minister Alan Rock, Liberal Minister of Health, Prime Minister Paul Martin and Solicitor General Lawrence McCauley regarding federal tobacco taxes and programming. This announcement was aired on April 5, 2001.

Ministry of Health anti-smoking initiative [videorecording]

Media campaign prepared by the British Columbia Ministry of Health in November 1998 includes a series of television ads warning viewers about the damages caused by using tobacco products.