Social Marketing Meets Social Media

This webinar discussed the potential impact social media can have on your organization, and provided examples of effective communications through social media. Lessons, case studies and examples from corporations, non-profits and tobacco control organizations provided basic knowledge on how to do it right and three easy ways to help you get started.

Of interest to those who want to incorporate social media into their social marketing outreach strategy in order to reach targeted audiences.

The slides are available to download through the generosity of GolinHarris.

Presenters include:

• Ian Abrams, senior vice president – leader of GolinHarris’ social marketing practice
• Christi Millar, social media strategist – experience in digital media and other emerging real time and location-based applications
• Nikisha Williams, social media strategist – experience in niche marketing and new media channels